Transforming the Mobility Experience – Exploring New Frontiers
Las Vegas Convention Center | 3150 Paradise Rd, Las Vegas, NV 89109 | Jan 6, 2026
All Connect2Car tickets must be purchased through the CES Registration Process
With a current of innovation pulsing throughout the world’s largest gathering of consumer technology, CES 2026 provides an ideal setting for exploring what’s next in connected mobility. Join the Mobile Electronics Association & our partners for Connect2Car@CES as we return in 2025 with six cutting-edge sessions.
Start off your CES 2026 agenda at Connect2Car on Tuesday, Jan 6. Presented in partnership with SAE International, COVESA, MEMA, & CAR, the program will encompass topics that touch key areas of connected-vehicle technology, including:
- Automotive AI – Unleashing New Possibilities & Experiences
- Transforming the Vehicle Experience – Exploring New Frontiers
- Software Defined Vehicles (SDV) – From Vision to Reality
- The State of In-Vehicle Payment – Trends, Challenges & Opportunities
- Automotive Cybersecurity – The Road Ahead
- Seeking Success - Startups to Unicorns
Transforming the Mobility Experience – Exploring New Frontiers
Mobility continues to evolve as does the experience. Connect2Car explores a future where transportation is intelligent, interconnected, and no longer limited to the automobile.
Overcoming challenges creates opportunities with generative AI with the potential to achieve a safer and more intuitive experience for both driver and passengers.
Acceleration of new technology equals acceleration of expectations. Gain deeper insight into possibilities taking the automotive interactive experience to the next level.
Understand the challenges and collaborative opportunities within the supply chain as we collectively move away from the traditional commodity-based approach of the past.
Learn how the automotive and payments industries are converging rapidly, bringing new opportunities and challenges for in-vehicle payment (IVP) solutions.
Learn how AI plays a crucial role in automotive cybersecurity by enabling faster, more accurate, and proactive threat detection and mitigation.
Hear from a few unicorns that are up and coming mobility startups for building the next generation of technologies that will change the mobility landscape as we know it.
Connect2Car@CES — now the longest running track at CES — provides market insights for leaders at all levels in the automotive electronics market space. As an attendee, you will hear new ideas, exchange perspectives, and interact with senior engineers, program managers, and technologists from startups, established technology players, aftermarket suppliers, and pure technology enthusiasts who all now regularly convene at CES.
